Location
DoubleTree by Hilton Amsterdam Centraal Station
Oosterdoksstraat 4
1011 DK Amsterdam
Netherlands
Step into DoubleTree by Hilton Amsterdam Centraal Station. Everything is within your reach, thanks to the central location. Take in the spectacular views over the city and IJ river from SkyLounge Amsterdam.
REGISTRATION
Welcome to One CMO Week!
One CMO; One Week; Powered By Us
We are delighted to bring the CMO Community together once more 6 months after we gathered in Lisbon. Rather than running a single Townhall session, this will provide us with the opportunity to connect with one another, to share experiences and best practises across functions and franchises and to collaborate through showcasing the best of what we do when we work together.
We will kick off the week with a CMO Townhall with updates from Andrew Paterson and our CMOLT. Throughout the remainder of the week, you will have the chance to participate in "Power Up" sessions which will enable deep dives into specific topics and best practise examples.
The theme of this event is ‘Powered by Us’. Rather than us telling you what you want to hear about, we seek your input regarding areas where you would like to learn more, or examples of best practise that you would like to share.
Please consider this before you complete the registration form below.
If you have any questions, please email info@cmo-community.com
We look forward to bringing our One CMO team together in September!
Registration is now closed. Please contact info@cmo-community.com for any further enquiries. You can still confirm your flight details here
Monday
3.05PM
Embedding Sustainability as a Pillar of a Brand Strategy
Tuesday
2-2.30PM
Fireside chat
Tuesday
2.30-3PM
Unlocking Insights - Paving The Road for pimicotinib
Tuesday
2.30-3PM
Peer Power: Peer to peer engagement and cross-functional collaboration
Tuesday
2.30-3PM
Power of Real World: RWE study design, synthesis and report of results
Tuesday
3-4PM
AI Gameshow: How to Prompt like a Millionaire
Tuesday
3-4PM
Close Loop Disease Awareness Campaign: Time to Talk Early Diabetes
Wednesday
2-2.30PM
Fireside chat
Wednesday
2.30-3PM
Be Brave, Be Creative: Bladder Cancer Awareness Campaign
Wednesday
2.30-3PM
AI empowered conversations (AInstein/ Digital Payer Twin)
Wednesday
3-4PM
Panel Discussion: Evolving Role of Scientific Congresses in the Marketing Mix
Wednesday
3-4PM
Sharing is Scaling: VShare, FertiShare with WeGrow
Thursday
2-2.30PM
Fireside chat
Thursday
2-3PM
Cross-TA Price Optimization tools
Thursday
2-3PM
Hybrid Medicine: A Fearless game changer for patients by augmenting drugs through digital health
Thursday
2-3PM
Behavioural Science Bite: From insights to action
Thursday
3-4PM
Women’s health: Cross-TA (Diabetes & Thyroids)
Thursday
3-4PM
Revitalize and Thrive: Mastering Life Cycle Management for our Mature Brands
Thursday
3-4PM
Illuminating the path to fertility access (GLOW)
We will kick-start our CMO Week with a CMO Townhall from Andrew Paterson and the CMOLT on Monday 8 September.
Throughout the remainder of the week, you will be invited to participate in a number of "Power Up" sessions. These will not be compulsory but you are encouraged to attend at least three.
We will conclude on Friday 12 September with a CMOLT plenary which will include learnings and reflections for the Power Up session owners, as well as engagement awards.
Watch this space as we define our key topics and agenda!
AGENDA
Tuesday, 4 March
Day 1: Arrivals and Welcome
Registration for this event has now closed.
Should you have any questions please contact info@glshealthcare2024.com
ONE CMO WEEK 2025
LOCATION TBC
DATE TBC
Wednesday 5 March
Day 2: Summit Day 1, Offsite Dinner & Awards
Thursday 6 March
Day 3: Summit Day 2 & Departures
Registration for this event has now closed.
Should you have any questions please contact info@glshealthcare2024.com
DATE TBC
|
LOCATION TBC
